Domtar asks the question, “Why Paper?” with its newest promotion. Printed on Lynx opaque, the series of four books all deal with different aspects relating to paper. The first book, Why Paper Works suggests that even in an electronic society, paper may be the best option for getting the job done. The other three books go on to explain why paper protects, sustains and inspires. Copies of Why Paper? are available from Domtar distributors across North America.
Contact: www.domtar.com

Cascades Fine Paper in Quebec has renamed and enhanced some of the papers in its recycled line and is showing them off in a new swatch book. Now FSC certified, Rolland Opaque30, Rolland and Rolland ST30 all contain 30% de-inked post-industrial fibre, and are made in Canada using biogas energy. To order a swatchbook, go to www.environmentalbychoice.com
In other Cascades news, operations at the Scierie Lemay mill in Lac-Saint-Jean, Que., were curtailed in late November indefinitely due to the softwood lumber market and profitability concerns. More than 80 employees were affected by the shutdown. Cascades also announced that it’s in talks to sell some assets of Scierie Lemay to Produits Forestier Arbec s.e.n.c.
Contact: www.cascades.com

Appleton Coated, manufacturers of Utopia paper, has revamped its website to be more interactive, and to better aid customers in choosing the right paper. Some of the new features include PDF attachments for specs, educational promotions, information on FSC certification, and an environmental calculator that analyzes environmental savings. To check it out, visit www.appletoncoated.com
Contact: www.appletoncoated.com

Unisource Worldwide has created a new promotion for its Starbrite Opaque brand, called K.I.S.S. (Keep it Simple, Starbrite.)
The brochure is straightforward and employs little embellishment, with only slight embossing on the bottom right corner and one page stamped with foil.
Contact: www.unisourcelink.com

The prices of several Fraser Papers’ specialty packaging and printing grades increased. On average, prices jumped 6% and affected thermal base papers, packaging products and pressure sensitive papers. Brian McAlary, vice-president of sales and marketing says the increase was necessary due to rising raw material and energy costs.
Contact: www.fraserpapers.com

Mohawk rewarded for green lifestyle
The Environmental Protection Agency (EPA) recognized Mohawk Fine Papers with a 2007 Green Power Leadership award at a reception earlier this year. The award was presented during the 12th Annual National Renewable Energy Marketing Conference in Philadelphia, and recognizes green power buyers for advancing the green power market. Mohawk is also making it easier for customers to locate the right paper with its new Eco*Guide, which describes each Mohawk line and its environmental characteristics. The guide includes a handy reference chart with information on papers that are FSC, Green Seal, and Green-e certified.
Contact: www.mohawkpaper.com